Poster + Logo
This was the poster designed for the NYC Deparment of Parks and Recreation. I was provided logos for the sponsors and worded content, other than that it was 'make-us-something-that-stands-out-in-a-sea-of-bus-and- subway-adverts' thing, they were looking for something eye-catching and different, and that was the sum of the direction I was given for this project. I was fully responsible for the illlustration, layout and design. It was sized for bus and train overhead ad banks. They took a liking to the logo I created for their message and that was used separately for their "Experience Spring" event campaign on other collateral they used for this event. Was a 4-color print job. I also handled all prepress and communications with the printer which were minimal.